Perception Survey

An alternative to asking open questions in a questionnaire is to gain people’s opinions through a perception survey.  Simply, this is a table in which people are asked whether they agree or disagree with a number of statements.

A simple example, which could be used as part of the car park survey, is shown below.               

Using this technique, it is possible to obtain peoples’ opinions without having to write down individual answers.

You can refine the technique further by adding scores to each question.  This will enable you to find out which things people in the survey feel most strongly about.  An example is shown below.